6 Best Press Release Writing Services in 2022

Outsourcing the complex task of press release writing to publicity professionals can increase your chances of landing media coverage. The right press release writing service makes it easy for you to create and publish articles to get the most exposure for your business. To help you find the best one for your business, we researched dozens of top press release writing services based on factors like unique features, price, speed, and client satisfaction.

• eReleases: Best high-end, professional press release writing service for all-in-one writing, proofing, and distribution
• Send2Press: Great press release writing service and distribution for longer news stories
• CorpWriting: Fastest turnaround and top choice for small businesses looking to outsource writing for a variety of content types
• Fiverr: Cheapest press release writing service and ability to choose the writer you want to work with
• IssueWire: Most affordable writing service with distribution support for press releases
• Verblio: Best subscription-based press release writing for small businesses planning to publish on a regular basis

Best Press Release Writing Services at a Glance

Provider	Priced From	Includes	Distribution Services	Writing for Other Types of Business Content
	$599 ($300 writing + $299 distribution)	Writing up to 400 words, unlimited revisions, and distribution	From $299	✕
	Visit eReleases
	$199	Writing up to 800 words, phone interview, and multiple revisions	From $199	✕
	Visit Send2Press
	$52	Writing up to 400 words	✕	✔
	Visit CorpWriting
	$20	Writing, word count varies by freelancer	From $45 inclusive of writing and distribution*	✔
	Visit Fiverr
	$21	Writing up to 500 words	From $21	✕
	Visit IssueWire
	$69.95**	Writing up to 600 words, 1 article per month	✕	✔
	Visit Verblio

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Provider	Priced From	Includes	Distribution Services	Writing for Other Types of Business Content
	$599 ($300 writing + $299 distribution)	Writing up to 400 words, unlimited revisions, and distribution	From $299	✕
	Visit eReleases
	$199	Writing up to 800 words, phone interview, and multiple revisions	From $199	✕
	Visit Send2Press
	$52	Writing up to 400 words	✕	✔
	Visit CorpWriting
	$20	Writing, word count varies by freelancer	From $45 inclusive of writing and distribution*	✔
	Visit Fiverr
	$21	Writing up to 500 words	From $21	✕
	Visit IssueWire
	$69.95**	Writing up to 600 words, 1 article per month	✕	✔
	Visit Verblio

*Depending on freelance professional selected and plan, e.g., Fiverr freelancer Seth Ramirez
**Subscription price per month starting cost; all plans require a subscription

eReleases: Best All-in-one Press Release Service

eReleases

What We Like

• Writers are experienced public relations experts
• Distribution service guarantees exposure to thousands of journalists
• Includes 2 images
• Ability to add YouTube videos

What's Missing

• The most expensive option on our list
• Writing isn’t offered separately—requires purchase of distribution services
• Cost to embed images is $150 each
• Cost to embed video is $200

Best For

• Small to mid-size businesses that want the best chance of landing media coverage
• Businesses wanting press releases written by public relations (PR) professionals
• Those wanting the ability to target one or more specific industries and direct email sends to journalists

Visit eReleases

eReleases is an all-in-one professional writing and distribution service for press releases. With eReleases, articles are not only expertly written, but are also widely distributed to a vast network of national as well as targeted journalists and media outlets. This type of maximum exposure gives your news the best chance of getting noticed and picked up for additional media coverage.

Writing services come as an add-on to distribution plans, which businesses with extensive direct press connections may not need anymore. eReleases is best for those who want to boost distribution to a large number of media outlets and journalists, including news wire publication, industry-targeted lists, and direct email sends.

eReleases Pricing & Feature Tiers

Our Expert Opinion

eReleases is a high-quality, professional solution for small to mid-size businesses that are serious about landing press but don’t yet have an in-house public relations team. Unlike more affordable options, such as CorpWriting and Verblio, eReleases press releases aren’t written by generalists or business writers, but by public relations pros, giving your announcement a leg up.

Visit eReleases

Send2Press: Best Press Release Writing Service for Longer Stories

Send2Press

What We Like

• Higher word count limit than most services—up to 800 words
• Writing revision services for press releases you write from $89
• Separate packages for writing and distribution (unlike eReleases)
• Like eReleases, writing is done by experienced PR pros

What's Missing

• More expensive for all-in-one writing and distribution than IssueWire
• Send2Press’ website is difficult to navigate and extremely outdated, not inspiring confidence

Best For

• Those seeking help improving press releases through professional revisions
• Articles up to 800 words with unlimited revisions
• Businesses wanting writing and revisions by U.S.-based, public relations professionals

Visit Send2Press

Send2Press is a one-stop shop for writing, proofing, revisions, and distribution of press releases with more than three decades in the business. All articles are written by PR professionals based in the U.S., and can be purchased separately or as an add-on with a distribution package. Your release can be up to 800 words in length, which is far higher than most services offer in base tiers.

Send2Press also provides professional revision services for copy you write yourself. You can get one draft revision for $89 or have two press releases revised for $169. Having a pro review your copy to reduce its size, make sure the most important information stands out, and properly format your press releases can help you get the attention of journalists and land media coverage.

Both eReleases and Send2Press offer press release writing along with distribution—however, plans get pricey. For the most affordable all-in-one solution, use IssueWire or hire a Fiverr writer who also offers distribution services.

On the fence as to whether or not you should hire an expert or write your own? To get an idea of what is involved and to decide if you’re up for the challenge, learn how to write a press release.

Send2Press Pricing & Feature Tiers

*As a standalone product or distribution plan add-on
**Premium distribution plans impose a limit length of 400 or 500 words; Standard distribution plans have no word count limit

Our Expert Opinion

Send2Press is a great option for small businesses wanting professional writing and distribution in a single solution. Like eReleases, writers are experienced PR pros who know how to get the attention of the press. Plus, those writing their own copy can get expert help to refine and format article content before sending them out to journalists and media outlets.

Visit Send2Press

CorpWriting: Fastest Press Release Writing Service

Corpwriting

What We Like

• Fast, 2-day turnaround time is standard
• Most affordable 24-hour option on our list
• Writers with industry-specific knowledge

What's Missing

• No direct contact with writers, like you get with Fiverr or phone interviews when using eReleases and Send2Press
• No distribution services
• Writer is assigned to you, no option to choose the one you want

Best For

• Companies that want a professionally written press release by a writer with industry expertise
• Budget-conscious businesses looking for low-cost writing services
• Businesses on a tight deadline that need a release written ASAP
• Small businesses looking to outsource writing services for multiple types of content (e.g., blogs, business plans, presentations, emails, and more)

Visit CorpWriting

CorpWriting’s press release writers specialize in writing articles designed to reach audiences in similar or complementary fields. For example, if you are about to franchise a medical spa, you would want your copy to attract those interested in franchising. CorpWriting’s industry-specific writers make it a good option when your intended audience are other companies or industry professionals.

In addition, CorpWriting offers writing services for many different types of content, such as web copy, blog posts, white papers and case studies, business plans, presentations, and so on. This makes it a good option for startups and small businesses that don’t have a ton of in-house writing expertise and busy entrepreneurs who need an outsource option for a variety of content types.

Unfortunately, there’s no option for distribution with CorpWriting. For this, turn to high-end companies with professional PR writers like eReleases and Send2Press, or a low-cost option like IssueWire.

CorpWriting Pricing & Feature Tiers

Our Expert Opinion

CorpWriting offers the fastest standard turnaround time and cheapest 24-hour turnaround cost of any services on this list. Granted, if you’re not in a rush, you can get more affordable copywriting from Fiverr. All CorpWriting plans include unlimited revisions and a money-back guarantee, making it a great value at a competitive price. Plus, there are writing services offered for a variety of business content types.

Visit CorpWriting

Fiverr: Best Cheap Press Release Writing Service

Fiverr

What We Like

• Cheap options starting from $5-$10
• Vet a wide variety of writers to find the best one to work with
• Direct communication with writers
• Transparency, with provider ratings publicly available, unlike any other on our list
• Only pay for the exact service and features you need

What's Missing

• No money-back guarantee
• Pricing varies by provider, so it can be difficult to find the one that is perfect for your business
• With so many options, finding the best freelance writer to work with can take time

Best For

• Budget-sensitive startups or small businesses that need super-cheap press releases
• Those that want to have direct communication with writers
• Business that prefer to handpick a press release writer

Visit Fiverr

Fiverr is a freelance marketplace where you can find a wide range of ultra-affordable professional services, including press release writing. It’s the cheapest press release writing service on our list, with prices starting at $5. However, you should expect to spend from $20 to $100 depending on factors like the quality you want, desired turnaround time, and the length of release you need.

Fiverr is also unique in that you have the opportunity to hand-select a writer and compare real user reviews to determine which offers the best quality service. Since most writing services don’t offer direct contact with writers, Fiverr is ideal for a business that wants to be more involved in the writing process.

In addition, many of the freelance press release writers have plans that include distribution. This makes Fiverr a good choice for those looking for a cheap, all-in-one writing and distribution option, with pricing similar to IssueWire.

It’s not the best option for those who need an article written as soon as possible; for that, choose CorpWriting. Likewise, you aren’t assured of having your copy written by a PR pro as you are with eReleases and Send2Press. Alternatively, if budget is your top concern, you can hire a writer on Fiverr and send out your release using one of the best free press release distribution services.

Fiverr Pricing & Feature Tiers (Examples)

Our Expert Opinion

Fiverr is a great platform to find some of the best press release writers at super-competitive prices. However, since Fiverr is a freelancer marketplace, service pricing, packages, and quality vary widely from seller to seller. It’s the best choice for businesses on a tight budget that want the ability to hand-pick and work directly with a writer.

Visit Fiverr

IssueWire: Most Affordable Writing & Distribution Combination

IssueWire

What We Like

• Cheap writing prices and lowest cost for longer releases up to 700 words
• Most affordable all-in-one writing and distribution service
• Offers the most media inclusions at no additional cost, including free video embedding and up to 5 images

What's Missing

• Doesn’t offer industry targeting, unlike Send2Press and eReleases
• No direct email send to editors or journalists

Best For

• Businesses wanting to embed multiple images and video into articles
• Those wanting to be sure press release copy is written for SEO
• Startups and entrepreneurs needing the cheapest options for writing and distributing press releases

Visit IssueWire

IssueWire offers both writing and press release distribution like eReleases and Send2Press. However, unlike eReleases, each is offered as a standalone product. The cost for press release writing rivals those of the lowest-cost Fiverr freelancers, starting at $10 for 200 words and including multiple revisions. Like CorpWriting, writers include industry experts, and IssueWire promises your press release copy will be optimized for online search.

IssueWire Pricing & Feature Tiers

Our Expert Opinion

You will be hard-pressed to find a more affordable all-in-one writing and distribution service than IssueWire. Writing and distributing a 700-word, search-optimized article to 300-plus outlets with additional perks like up to five images, free video embedding, search engine optimization (SEO) mass ping, and social media posts will cost just $90. However, if you need a low-cost option with faster turnaround time, choose CorpWriting.

Visit IssueWire

Verblio: Best Subscription-based Press Release Writing Service

Verblio

What We Like

• Multiple content types
• Choose from a variety of freelancers, like Fiverr, and pay only for the content you want
• Get ongoing writing services for press releases, blog posts, e-books, and white papers as part of your content marketing strategy

What's Missing

• Not as affordable as CorpWriting or Fiverr
• No distribution services
• Add-ons are priced per piece and so gets expensive quickly if your subscription includes multiple pieces of content per month

Best For

• Startups and small businesses planning to publish a series of press releases over time
• Businesses looking for an affordable way to outsource a variety of writing projects
• Businesses looking to outsource content marketing, including press releases, blog posts, and web page copywriting and publishing

Visit Verblio

Verblio made our list because it’s a great option for small businesses and startups planning to publish press releases frequently as part of a PR and marketing plan. Unlike the others on this list, it doesn’t offer one-off writing services.

Instead, choose a plan that can include from one to multiple press releases (as well as other types of written content) and pay a monthly subscription for ongoing services. To get one 600-word press release written each month, for example, would cost $69.95 per month.

Like CorpWriting, Verblio offers writing services for many different types of business content and integrations that can streamline your processes. For instance, there are WordPress and HubSpot integrations to make it easy to add content to your website and blog.

Verblio relies on freelance writers, just like Fiverr. For content from 300 to 999 words, you will have access to the full marketplace of writers. However, for content of 1,000 words and up, Verblio’s elite writers will write your content. Unfortunately, unlike Fiverr, eReleases, Send2Press, and IssueWire, there are no distribution services available.

You can add optional services to your plan, like hand-chosen stock images, SEO, double-proofing, formatting for and publishing to your content management system (CMS), and more. Keep in mind that add-ons apply to all pieces of content you subscribe to receive each month, so if you have three pieces of content produced monthly, multiply the cost of the add-on times three.

Verblio Pricing & Feature Tiers

Our Expert Opinion

Verblio is the best option for those planning to issue press releases on an on-going basis. As with Fiverr, you have the ability to choose from freelance professionals and only pay for the content you want. Like CorpWriting, you can also outsource many different writing projects to Verblio, making it a great option for startups and small operations that don’t have in-house writers or lack the time needed to write content.

Visit Verblio

How We Evaluated Top Press Release Writing Services

The best press release writing services do all the heavy lifting for you, from writing and optimizing the copy of your content to publishing it across a variety of media channels and outlets. You can use an all-in-one writing and distribution solution or purchase writing and press release distribution services separately.

To determine which are the best, we analyzed dozens of leading options based on price (and value for price), writer quality, word count, and turnaround time. We also looked at features and inclusions like media, hyperlinks, expedited services, number of revisions included, and satisfaction guarantees.

The specific criteria we used include:

• Affordability: Services should be offered at a price that is affordable for startups as well as small to mid-size businesses.
• Word count: We looked at how many words are included and how adding more words impacts the price.
• Turnaround time: We considered the standard delivery time for the first draft and if rush services are available. Since there are instances when you might be pressed for time, we also looked at whether the company has expedited options.
• Inclusion of media: We looked at what media can be added, like images and embedded video, and how many are included in the base price.
• Satisfaction guarantee: Hiring someone to write your copy is an investment, so we considered which providers offer peace of mind and secure investment with some kind of satisfaction or money-back guarantee.
• Customer support: We searched for services that provide stellar customer service so that it’s easy to work with them throughout the entire writing process.

Bottom Line

Professional writers let you offload the task of writing, so you can stay focused on running your business while ensuring your article is the best it can be. Businesses on a budget will find that Fiverr offers high-quality services with unbeatable pricing. If you’re new to press releases and looking to secure media coverage, the best investment is to choose a combination writing and distribution service like eReleases.

Visit eReleases

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